Paradigm Environmental Services

Beyond the lab

Since 1988, Paradigm has been the foremost materials testing laboratory in New York state. When they decided to simultaneously expand their service offering to their existing business-to-business client base and enter the consumer market, Paradigm engaged Brand & Butter for brand repositioning and a website redesign. With our help, Paradigm successfully scaled from laboratory to full-service environmental consultancy, growing their base-business and widening their affiliate service network, while capturing consumer marketshare.

Website Design

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